Our latest hits

Jennifer Yost

The Power of Why

By nature, I’m a pretty curious person. I’ve never really been afraid of asking questions. To the annoyance of many at one time or another,

Gabriel Cangiano

The New Genetic Testing Frontier

Many years ago, a smart man from my first agency where I began a significant portion of my healthcare marketing career talked about the frontier

Taylor Watson

Transforming Digital: Domino’s Pizza?

Last Friday, I was able to crash Modern Healthcare’s Healthcare Transformation Summit here in Austin. Our Chief Digital Officer Colin Foster sat on a panel

Amy Hansen

What Escher Taught Me About Analytics

As an agency, HCB Health has been thinking — and writing — about analytics a lot lately. Even though it’s been a core competency at

Dave Russell

Data and Analytics: Changing HCP Media

We’ve heard a lot about disruption in the media world. All the disruption is the result of a proliferation of digital media tactics, big data