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HC&B Healthcare Communications is a Full-Service Healthcare Marketing Agency.
We’re doing amazing things for our pharmaceutical, medical device, biotechnology, hospital, payor and provider clients.
Healthcare branding experts focused on pharmaceutical and medical device marketing, payor organizations and hospital systems.
As such, we speak to physicians, nurses, administrators, healthcare opinion leaders and patients. So whoever your target audience is, we can move them.
Healthcare Marketing Leaders: Kerry Hilton, Nancy Beesley, Lloyd Sheep and Michael Dumigan.
They lead award-winning creative teams, execute flawless account management, develop positioning and messaging to drive integrated campaigns and publish in esteemed venues. In short, our partners – Kerry Hilton, Nancy Beesley, Lloyd Sheep and Michael Dumigan – continuously establish themselves as leaders in the healthcare industry.
Healthcare Marketing Synergy: What happens when you build a healthcare marketing agency in cities as creative as Austin and London?
Austin is home to writers, artists and passionate folks. London is home to a 1,000 red buses, more than 20 green parks and seven million people from all over the world. That’s why HC&B is proud to thrive in both cities. They’re colorful venues for a colorful company.
Integrated Healthcare Marketing: From pharma to hospitals and billboards to web design, see what we can do for you.
Whether you need marketing to patients or marketing to medical professionals, HC&B has the capabilities, industry experience and services your brand needs to grow. We offer everything from advertising to research, media planning and buying to interactive marketing, and clinical education to tradeshow planning and promotion.
Healthcare marketing for our medical device, pharma and biotech clients – our clinical division.
Our services include clinical education programs, managed care marketing, KOL development, sales force effectiveness programs, brand promotion and media buying and planning.
Healthcare marketing for our payor, hospital system and specialize healthcare clients – our consumer division.
Some of our consumer healthcare marketing services include healthcare branding strategy, direct-to-consumer marketing, media planning and buying and interactive online marketing. And we do all of it, like we do everything, with our unique blend of target audience specificity and a holistic understanding of healthcare trends.
Medical web marketing and design that connects you to your online audience.
Our digital team provides a wide range of integrated online healthcare marketing services, including web design, content management, search engine marketing, usability testing, email campaigns and more.
Clients in the Healthcare Industry: See what we’ve done for healthcare marketing in our agency portfolio.
What should a healthcare marketing agency portfolio include? Great work for clients in pharma, biotech, health plan, healthcare finance and more.
Agency Portfolio from HC&B Healthcare Communications.
See samples of our work for clients like Encysive Pharmaceuticals, Scott & White Health Plan, DonJay Orthopedics, The Menninger Clinic, KCI, Texas Oncology and more.
Texas Oncology: A case study in healthcare marketing for providers.
HC&B used focus groups and attribute ranking to discover decision drivers that were relevant to both clinical and consumer targets. The result was the “I Can” campaign and a brand identity that created significant awareness increases, especially among key demographic targets.
Scott & White Health Plan: A case study in healthcare marketing for payor organizations.
HC&B was tasked with strengthening the Scott & White Health Plan brand, increasing individual product sales and creating an integrated and measurable marketing program. The results? See for yourself.
KCI V.A.C. Therapy: A case study in medical device marketing.
In 2000, KCI approached HC&B to develop an awareness campaign focused on surgeons and nurses who commonly treated complex chronic and acute wounds. Five years in, we’ve received some stunning results.
The Menninger Clinic: A client showcase in healthcare marketing for specialized healthcare services.
Menninger, a mental healthcare organization, approached HC&B needing a capital campaign program to build a $125 million Mental Health Epicenter. Our solution? The award-winning “Miracles in Mind” campaign.
KCI Therapy Support Systems: A client showcase of medical device marketing.
HC&B has helped KCI launch a variety of medical products around the globe. From ad campaigns to sales tools and websites, we’ve helped their business grow into a billion dollar brand.
VASER Lipo: A client showcase in healthcare marketing for cosmetic surgery/body contouring technology.
A breakthrough in liposuction technology requires a stunning look for its brand. With bold photography targeting patients and physicians, we positioned VASER® Lipo as the “Tool Behind the Talent.”
How to contact HC&B Healthcare Communications for Healthcare Marketing and Branding Services.
Make new business inquiries. Sign up for our newsletter. Find directions to HC&B. Whatever you do, get in touch with us.
Employment Opportunities in Healthcare Marketing: Jobs at HC&B Healthcare Communications in Austin, Texas.
Join HC&B and build your career in healthcare communications. See what we have available for full-time, part-time and internship positions.