capabilities / hc&b digital

your online connection to modern experiences

User satisfaction for your healthcare business starts online. So we concentrate on building a solid interactive framework for every initiative. Our team blends engaging design, clean code and persuasive content to encourage clinical and consumer users to participate in modern experiences.

HC&B Digital Expertise

User-centered design focus
Fresh content strategy
Smart information architecture
Clean, precise coding
Detailed project management
Insightful analytics and measurement
Resourceful social media strategy and outreach

See What Healthcare Can Be™

HC&B Healthcare Communications

HC&B Digital Experience

Below are some of our interactive marketing initiatives. HC&B Digital provides an array of effective internet marketing tactics that reach physicians, providers, patients, caregivers, families and sales representatives.

Websites, microsites and splash pages
Mobile sites and apps
Email and banner advertising

Trade show experiences
Online gaming and sales training modules
Social media campaigns

Featured Projects

US Oncology – United Campaign Website Redesign
A redesigned website employing modern user experience (UX) best practices to deliver a unique experience across numerous audiences. The site was designed to mirror the new US Oncology brand campaign.

LANX – Corporate Website Redesign
HC&B refined the LANX product information and user overall experience to rave reviews. Analytics show an increased time spent on the new site and significantly lower bounce rates.

Digital Leadership Team

Joe Doyle, Interactive Services Director
With sleeves-rolled-high, Joe oversees interactive strategy and collaborates with his team to create beautiful, usable website solutions, social media campaigns and online marketing.

Amy Chase, Interactive Project Manager
Amy brings all the pieces together, building digital communication solutions with slick design, smart code, spot-on copy, and happy, satisfied clients and teammates.